The reach and effectiveness of your campaign expands with the right communication. Here you can find a strategy to help you communicate effectively about your (climate) actions. This strategy will help you find the right content and messages for your action and its audience(s). You’ll also find supporting scientific literature explaining why certain approaches work better than others.
Short on time? Read the two-pager, it summarizes the most important points.
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And here is a brief practical guide to communication.